• The company aligns its brand identity with its corporate growth, projecting solidity, reliability and dynamism. 

• The project likewise seeks to adapt its brand expression to the dynamism of the digital environment, laying the foundations for strengthening its brand coherence and cohesion. 

• PLD Space sees this migration project as the start of a strategic plan that will also impact its brand architecture and brand culture.

Elche, 1 August 2024.

Spanish space launcher firm PLD Space is today launching its new corporate brand identity, a graphic evolution seeking to convey the leap in maturity that the company has experienced in recent months, along with the exponential growth it intends to achieve in the short and medium term under its brand positioning, “The Launcher Company”. Following the successful launch of the MIURA 1 technology demonstrator on 7 October 2023, while in the midst of developing the MIURA 5 orbital launcher, PLD Space is positioned as the most reliable, promising, private launcher company in Europe.

“Our purpose is to project the PLD Space brand globally with the solidity, reliability and dynamism that has always characterized us, while reinforcing our brand values and team spirit, key to PLD Space’s success to date and our future employer brand plan,” said co-founder and CEO, Raúl Torres.

Secondarily, the project also seeks to adapt its brand expression to the dynamism of the digital environment. This means laying the foundations for reinforcing brand coherence and cohesion at all touch points, both internal (internal communications, facilities and branded spaces) and external (digital and other media, events, etc.) at a time when the company plans to further intensify its branding, marketing and communication actions.

Lastly, PLD Space views this migration project as the start of a strategic plan that will also impact its brand architecture and brand culture.

About PLD Space

PLD Space is a pioneering Spanish aerospace company and a benchmark reference in Europe for developing reusable rockets. With a solid reputation and steadfast commitment, the company has produced MIURA launcher family. These innovations position Spain among the select few nations capable of successfully deploying small satellites into space.

PLD Space was founded in 2011 by Raúl Torres and Raúl Verdú with the aim of facilitating access to space. The company, based in Elche (Alicante) and with technical facilities in Teruel, Huelva and French Guiana, has a team of more than 220 professionals.